# Product Launch Storyboard Starter

Use this outline to review whether a video direction has enough commercial structure before production.

## Frame 1: Product Recognition

- What appears first:
- Why it is recognizable:
- Text or voiceover:

## Frame 2: Use Moment

- Where the product appears:
- User or setting:
- Problem or desire shown:

## Frame 3: Proof Detail

- Product feature shown:
- Evidence visible on screen:
- Claim that needs support:

## Frame 4: Emotional Turn

- What changes for the buyer:
- Visual rhythm:
- Tone:

## Frame 5: Offer Or Reason To Act

- Offer:
- Objection answered:
- Visual support:

## Frame 6: CTA

- Final message:
- Action:
- Destination:

## Review

- Is the product still the hero?
- Does the sequence depend on an unsupported metric?
- Is the direction specific to this product?
- Is the final CTA visible and honest?